Email marketing is a way for businesses to send messages directly to people’s inboxes to share updates or special deals. It’s a cost-effective way for small businesses to stay connected with customers, build trust, and encourage repeat purchases. By personalizing emails, businesses make customers feel valued, boosting loyalty and sales.
SMS marketing is when businesses send quick text messages to customer to share updates or special offers. It’s fast, direct and great for time-sensitive deals because people usually read texts right away. For small businesses, it’s an affordable way to connect with customers and build loyalty.
Automated email and SMS flows send messages to customers at the right time without extra work. They’re triggered by customer action, like signing up or leaving items in their cart, making communication personal and timely. For small businesses, this saves time, boosts sales, and keeps customers engaged effortlessly.
